---
description: Compare Klaviyo vs Smaily to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Klaviyo vs Smaily Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Customer Data Platform Software](/directory/31334/customer-data-platform/software) > [Klaviyo \<span\>vs\</span\> Smaily](https://www.capterra.com.au/compare/156699/185848/klaviyo/vs/smaily)

# Compare Klaviyo vs Smaily

Canonical: https://www.capterra.com.au/compare/156699/185848/klaviyo/vs/smaily

> Detailed comparison between Klaviyo and Smaily. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Klaviyo | Smaily |
| **Overall rating** | 4.6/5 | 4.8/5 |
| **Total Reviews** | 528 | 39 |
| **Starting Price** | USD 20.00 | EUR 4.20 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Klaviyo

Klaviyo serves B2C businesses of all sizes with 400+ native integrations, including Shopify, WooCommerce, Magento, Salesforce Commerce Cloud, Square Online, Mindbody, and more.

### Smaily

Smaily is designed to meet the needs of users from all backgrounds. Whether your a part of an SME, a big corporation or just someone looking for more creative space - Smaily is the answer.

## Key features

### Klaviyo

- A/B Testing
- API
- Autoresponders
- CAN-SPAM Compliance
- Campaign Scheduling
- Customer Segmentation
- Customisable CTAs
- Dynamic Content
- Engagement Tracking
- GDPR Compliance
- HTML Editor
- Image Library
- Lead Capture
- List Management
- Mobile Optimization
- Personalization
- Real-Time Analytics
- Reporting/Analytics
- Subscriber Management
- Template Management

### Smaily

- A/B Testing
- API
- Autoresponders
- CAN-SPAM Compliance
- Campaign Scheduling
- Customer Segmentation
- Customisable CTAs
- Dynamic Content
- Engagement Tracking
- GDPR Compliance
- HTML Editor
- Image Library
- Lead Capture
- List Management
- Mobile Optimization
- Personalization
- Real-Time Analytics
- Reporting/Analytics
- Subscriber Management
- Template Management

## Links

- [View Klaviyo Profile](https://www.capterra.com.au/software/156699/klaviyo)
- [View Smaily Profile](https://www.capterra.com.au/software/185848/smaily)
- [View Original Comparison](https://www.capterra.com.au/compare/156699/185848/klaviyo/vs/smaily)

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