---
description: Compare Marsello vs Guusto to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Marsello vs Guusto Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [Marsello \<span\>vs\</span\> Guusto](https://www.capterra.com.au/compare/152524/186209/goody/vs/guusto)

# Compare Marsello vs Guusto

Canonical: https://www.capterra.com.au/compare/152524/186209/goody/vs/guusto

> Detailed comparison between Marsello and Guusto. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Marsello | Guusto |
| **Overall rating** | 4.3/5 | 4.9/5 |
| **Total Reviews** | 104 | 3441 |
| **Starting Price** | USD 60.00 | USD 4.80 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation | Live Online, Webinars, Documentation, Videos |

## Best for

### Marsello

Ideal for multi-location businesses with integrated eCommerce and point-of-sale systems.

### Guusto

Guusto is used by HR leaders, operations managers, healthcare organizations, retail companies, hospitality businesses, manufacturing firms, and financial services.

## Key features

### Marsello

- Activity Dashboard
- Customer Activity Tracking
- Customer Profiles
- Customisable Branding
- Customizable Reports
- Customizable Templates
- Discount Management
- Loyalty Cards
- Loyalty Program
- Member Portal
- Mobile Access
- Performance Metrics
- Referral Tracking
- Reporting/Analytics
- Rewards Management
- Surveys & Feedback

### Guusto

- AI/Machine Learning
- Activity Dashboard
- Customer Activity Tracking
- Customer Profiles
- Customisable Branding
- Customizable Reports
- Customizable Templates
- Loyalty Cards
- Loyalty Program
- Member Portal
- Mobile Access
- Performance Metrics
- Referral Tracking
- Reminders
- Reporting/Analytics
- Rewards Catalog
- Rewards Management
- eCards

## Links

- [View Marsello Profile](https://www.capterra.com.au/software/152524/goody)
- [View Guusto Profile](https://www.capterra.com.au/software/186209/guusto)
- [View Original Comparison](https://www.capterra.com.au/compare/152524/186209/goody/vs/guusto)

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