---
description: Compare CTM vs Adjust to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: CTM vs Adjust Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Call Centre Software](/directory/30007/call-center/software) > [CTM \<span\>vs\</span\> Adjust](https://www.capterra.com.au/compare/152004/156559/call-tracking-software/vs/adjust)

# Compare CTM vs Adjust

Canonical: https://www.capterra.com.au/compare/152004/156559/call-tracking-software/vs/adjust

> Detailed comparison between CTM and Adjust. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | CTM | Adjust |
| **Overall rating** | 4.6/5 | 4.2/5 |
| **Total Reviews** | 151 | 26 |
| **Starting Price** | USD 79.00 | EUR 129.00 |
| **Free Trial** | No | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### CTM

CTM is used by marketing agencies, digital marketers, sales teams, contact centers, and global organizations.

### Adjust

UA managers, mobile marketers, BI managers, app developers, and app owners across all verticals

## Key features

### CTM

- API
- Access Controls/Permissions
- Activity Dashboard
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Conversion Tracking
- Cross Channel Attribution
- Customizable Reports
- Engagement Tracking
- Mobile Access
- Monitoring
- Multi-Campaign
- Multi-Channel Marketing
- Multi-Touch Attribution
- Performance Metrics
- Predictive Analytics
- Real-Time Data
- Reporting/Analytics
- Social Media Integration

### Adjust

- API
- Access Controls/Permissions
- Activity Dashboard
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Conversion Tracking
- Cross Channel Attribution
- Customizable Reports
- Engagement Tracking
- Mobile Access
- Monitoring
- Multi-Campaign
- Multi-Channel Marketing
- Multi-Touch Attribution
- Performance Metrics
- Predictive Analytics
- Real-Time Data
- Reporting/Analytics
- Social Media Integration

## Links

- [View CTM Profile](https://www.capterra.com.au/software/152004/call-tracking-software)
- [View Adjust Profile](https://www.capterra.com.au/software/156559/adjust)
- [View Original Comparison](https://www.capterra.com.au/compare/152004/156559/call-tracking-software/vs/adjust)

-----

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