---
description: Compare Semrush vs CB Insights to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Semrush vs CB Insights Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Display Advertising Software](/directory/32335/display-advertising/software) > [Semrush \<span\>vs\</span\> CB Insights](https://www.capterra.com.au/compare/151962/203876/semrush/vs/cb-insights)

# Compare Semrush vs CB Insights

Canonical: https://www.capterra.com.au/compare/151962/203876/semrush/vs/cb-insights

> Detailed comparison between Semrush and CB Insights. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Semrush | CB Insights |
| **Overall rating** | 4.6/5 | 4.7/5 |
| **Total Reviews** | 2316 | 3 |
| **Starting Price** | USD 139.95 | USD 0.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Semrush

From small businesses to global enterprises, Semrush is the go-to platform for managing online visibility and accelerating digital growth.

### CB Insights

Financial Services, Venture Capital Firms, Consultants, and Healthcare Companies.

## Key features

### Semrush

- AI/Machine Learning
- API
- Ad hoc Reporting
- Alerts/Notifications
- Backlink Management
- Channel Management
- Client Management
- Customizable Reports
- Dashboard
- Data Import/Export
- For Marketing and Advertising
- Mobile Keywords
- Monitoring
- Project Management
- Reporting/Analytics
- Third-Party Integrations
- Trend Analysis
- Visual Analytics
- Web Tracking

### CB Insights

- AI/Machine Learning
- API
- Alerts/Notifications
- Dashboard
- Data Import/Export
- Natural Language Processing
- Reporting/Analytics
- Third-Party Integrations
- Trend Analysis
- Visual Analytics

## Links

- [View Semrush Profile](https://www.capterra.com.au/software/151962/semrush)
- [View CB Insights Profile](https://www.capterra.com.au/software/203876/cb-insights)
- [View Original Comparison](https://www.capterra.com.au/compare/151962/203876/semrush/vs/cb-insights)

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