---
description: Compare Kangaroo vs Marsello to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Kangaroo vs Marsello Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Customer Loyalty Software](/directory/10031/customer-loyalty/software) > [Kangaroo \<span\>vs\</span\> Marsello](https://www.capterra.com.au/compare/149363/152524/kangaroo-rewards/vs/goody)

# Compare Kangaroo vs Marsello

Canonical: https://www.capterra.com.au/compare/149363/152524/kangaroo-rewards/vs/goody

> Detailed comparison between Kangaroo and Marsello. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Kangaroo | Marsello |
| **Overall rating** | 4.9/5 | 4.3/5 |
| **Total Reviews** | 248 | 104 |
| **Starting Price** | USD 79.00 | USD 60.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation |

## Best for

### Kangaroo

Kangaroo is a globally recognized rewards platform to help build brand loyalty. &#10;&#10;Perfect for: eCommerce, brick \&amp; mortar, omnichannel businesses, multi-location, and enterprise businesses.

### Marsello

Ideal for multi-location businesses with integrated eCommerce and point-of-sale systems.

## Key features

### Kangaroo

- Activity Tracking
- CRM
- Campaign Planning
- Campaign Scheduling
- Customer Activity Tracking
- Customer Profiles
- Customisable Branding
- Customizable Reports
- Discount Management
- Loyalty Cards
- Membership Management
- Multi-Channel Communication
- Performance Metrics
- Point of Sale (POS)
- Referral Tracking
- SMS Marketing
- Segmentation
- Social Media Integration
- Surveys & Feedback
- Workflow Management

### Marsello

- Activity Tracking
- CRM
- Campaign Planning
- Campaign Scheduling
- Customer Activity Tracking
- Customer Profiles
- Customisable Branding
- Customizable Reports
- Discount Management
- Loyalty Cards
- Membership Management
- Multi-Channel Communication
- Performance Metrics
- Point of Sale (POS)
- Referral Tracking
- SMS Marketing
- Segmentation
- Social Media Integration
- Surveys & Feedback
- Workflow Management

## Links

- [View Kangaroo Profile](https://www.capterra.com.au/software/149363/kangaroo-rewards)
- [View Marsello Profile](https://www.capterra.com.au/software/152524/goody)
- [View Original Comparison](https://www.capterra.com.au/compare/149363/152524/kangaroo-rewards/vs/goody)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Kangaroo vs Marsello Comparison - Capterra Australia 2026","description":"Compare Kangaroo vs Marsello to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.","url":"https://www.capterra.com.au/compare/149363/152524/kangaroo-rewards/vs/goody","about":[{"@id":"https://www.capterra.com.au/software/149363/kangaroo-rewards#software"},{"@id":"https://www.capterra.com.au/software/152524/goody#software"}],"breadcrumb":{"@id":"https://www.capterra.com.au/compare/149363/152524/kangaroo-rewards/vs/goody#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.com.au/compare/149363/152524/kangaroo-rewards/vs/goody#webpage","isPartOf":{"@id":"https://www.capterra.com.au/#website"},"inLanguage":"en-AU","publisher":{"@id":"https://www.capterra.com.au/#organization"}},{"name":"Kangaroo","description":"Drive customer loyalty and growth with Kangaroo Rewards, a leading omnichannel loyalty engine trusted by thousands of SMBs and Fortune 500 companies. Craft hyper-personalized engagement with targeted rewards, automated marketing, and your own branded app. Witness average order values soar as customers feel valued, spend more, and return for more. Streamline operations with effortless setup and expert support. Our laser-focused data insights optimize your program, maximize ROI, and fuel pure profit. It's never been easier!\n\nKangaroo can integrate with all POS systems, and eCommerce and marketing platforms like Shopify, Lightspeed, Magento, and Mailchimp.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/bcb72343-04f5-4fc0-b17e-8e55f10d8cac.png","url":"https://www.capterra.com.au/software/149363/kangaroo-rewards","@type":"SoftwareApplication","@id":"https://www.capterra.com.au/software/149363/kangaroo-rewards#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.9,"bestRating":5,"ratingCount":248},"offers":{"price":"79","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Chrome, Android, Platform ios, Platform ipad"},{"name":"Marsello","description":"Marsello is an omnichannel loyalty platform that scales as your business grows. \n\nEveryone from small business owners to large franchises love Marsello for loyalty. It’s quick to set up, easy to run, and simple to measure.\n\nFirst, it integrates with all major POS and eCommerce platforms. This means brands can get complete oversight of their sales data and customer journeys, no matter where people shop with them.\n\nSecond, you can start right out of the box, or customize everything—think branding, earn options, tiers, points expiry.\n\nLast, the platform can scale with you as you grow. Need advanced loyalty tools? Want to bring loyalty, email and SMS campaigns all under one roof? It’s all possible in Marsello.\n\nReady to launch fast, and see results faster? Get started today.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/38382d64-4d86-48c3-b4ee-91b164dbb2b1.png","url":"https://www.capterra.com.au/software/152524/goody","@type":"SoftwareApplication","@id":"https://www.capterra.com.au/software/152524/goody#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.3,"bestRating":5,"ratingCount":104},"offers":{"price":"60","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Customer Loyalty Software","position":2,"item":"/directory/10031/customer-loyalty/software","@type":"ListItem"},{"name":"Kangaroo vs Marsello","position":3,"item":"https://www.capterra.com.au/compare/149363/152524/kangaroo-rewards/vs/goody","@type":"ListItem"}],"@id":"https://www.capterra.com.au/compare/149363/152524/kangaroo-rewards/vs/goody#breadcrumblist"}]}
</script>