---
description: Compare EmailOctopus vs Kit to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: EmailOctopus vs Kit Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Campaign Management Software](/directory/30012/campaign-management/software) > [EmailOctopus \<span\>vs\</span\> Kit](https://www.capterra.com.au/compare/147415/175000/emailoctopus/vs/convertkit)

# Compare EmailOctopus vs Kit

Canonical: https://www.capterra.com.au/compare/147415/175000/emailoctopus/vs/convertkit

> Detailed comparison between EmailOctopus and Kit. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | EmailOctopus | Kit |
| **Overall rating** | 4.8/5 | 4.6/5 |
| **Total Reviews** | 654 | 240 |
| **Starting Price** | USD 9.00 | USD 29.00 |
| **Free Trial** | No | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, Knowledge Base, Phone Support, Chat |
| **Training** | Webinars, Documentation, Videos | Live Online, Webinars, Documentation |

## Best for

### EmailOctopus

EmailOctopus is used by bloggers, ecommerce businesses, authors, charities, crypto groups, indie hackers, music pros, newsletter creators, real estate agents, schools, and Web3 firms.

### Kit

Kit exists to help creators earn a living online. A creator can be a blogger to a poet to a podcaster... creators make a living doing work that matters and they make their living online.

## Key features

### EmailOctopus

- API
- Autoresponders
- CAN-SPAM Compliance
- Campaign Management
- Contact Management
- Customisable Branding
- Customisable CTAs
- Customisable Forms
- Dynamic Content
- Email Marketing
- Email Sequences
- Email Templates
- Landing Pages/Web Forms
- Lead Management
- List Management
- Marketing Automation
- Mobile Optimization
- Reporting/Analytics
- Subscriber Management
- Template Management

### Kit

- API
- Autoresponders
- CAN-SPAM Compliance
- Campaign Management
- Contact Management
- Customisable Branding
- Customisable CTAs
- Customisable Forms
- Dynamic Content
- Email Marketing
- Email Sequences
- Email Templates
- Landing Pages/Web Forms
- Lead Management
- List Management
- Marketing Automation
- Mobile Optimization
- Reporting/Analytics
- Subscriber Management
- Template Management

## Links

- [View EmailOctopus Profile](https://www.capterra.com.au/software/147415/emailoctopus)
- [View Kit Profile](https://www.capterra.com.au/software/175000/convertkit)
- [View Original Comparison](https://www.capterra.com.au/compare/147415/175000/emailoctopus/vs/convertkit)

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