---
description: Compare Yotpo vs Klaviyo to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Yotpo vs Klaviyo Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Referral Software](/directory/30681/referral/software) > [Yotpo \<span\>vs\</span\> Klaviyo](https://www.capterra.com.au/compare/144389/156699/yotpo/vs/klaviyo)

# Compare Yotpo vs Klaviyo

Canonical: https://www.capterra.com.au/compare/144389/156699/yotpo/vs/klaviyo

> Detailed comparison between Yotpo and Klaviyo. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Yotpo | Klaviyo |
| **Overall rating** | 4.5/5 | 4.6/5 |
| **Total Reviews** | 375 | 524 |
| **Starting Price** | USD 199.00 | USD 20.00 |
| **Free Trial** | No | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation | Live Online, Webinars, Documentation, Videos |

## Best for

### Yotpo

eCommerce brands, online retailers, digital marketers, customer experience managers, and brand growth strategists.

### Klaviyo

Klaviyo serves B2C businesses of all sizes with 400+ native integrations, including Shopify, WooCommerce, Magento, Salesforce Commerce Cloud, Square Online, Mindbody, and more.

## Key features

### Yotpo

- API
- Activity Dashboard
- Audience Targeting
- Automated Responses
- Campaign Management
- Contact Management
- Conversion Tracking
- Customer Segmentation
- Customisable Branding
- Email Marketing
- Engagement Tracking
- Multi-Channel Marketing
- Predictive Analytics
- ROI Tracking
- Reporting/Analytics
- SMS Marketing
- Social Media Integration
- Third-Party Integrations

### Klaviyo

- API
- Activity Dashboard
- Audience Targeting
- Automated Responses
- Campaign Management
- Channel Management
- Contact Management
- Conversion Tracking
- Customer Segmentation
- Customisable Branding
- Email Marketing
- Engagement Tracking
- Lead Management
- Multi-Channel Marketing
- Predictive Analytics
- ROI Tracking
- Reporting/Analytics
- SMS Marketing
- Social Media Integration
- Third-Party Integrations

## Links

- [View Yotpo Profile](https://www.capterra.com.au/software/144389/yotpo)
- [View Klaviyo Profile](https://www.capterra.com.au/software/156699/klaviyo)
- [View Original Comparison](https://www.capterra.com.au/compare/144389/156699/yotpo/vs/klaviyo)

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