---
description: Compare Salesforce Starter vs Prime AI to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Salesforce Starter vs Prime AI Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Insurance CRM Software](/directory/32554/insurance-crm/software) > [Salesforce Starter \<span\>vs\</span\> Prime AI](https://www.capterra.com.au/compare/132665/197586/salesforce-essentials/vs/prime-ai)

# Compare Salesforce Starter vs Prime AI

Canonical: https://www.capterra.com.au/compare/132665/197586/salesforce-essentials/vs/prime-ai

> Detailed comparison between Salesforce Starter and Prime AI. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Salesforce Starter | Prime AI |
| **Overall rating** | 4.4/5 | 4.8/5 |
| **Total Reviews** | 223 | 20 |
| **Starting Price** | USD 25.00 | GBP 30.00 |
| **Free Trial** | Yes | No |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, Phone Support, 24/7 (Live rep) |
| **Training** | Live Online, Webinars, Documentation, Videos | In Person, Live Online, Documentation |

## Best for

### Salesforce Starter

Salesforce Starter supports small and medium sized business with a simple CRM for marketing, sales, and service.

### Prime AI

Innovative, customer-focused e-commerce retailers in clothing, lingerie, bras, and footwear seeking to integrate smart features into their websites to enhance user experience and minimise returns.

## Key features

### Salesforce Starter

- Activity Dashboard
- Alerts/Notifications
- CRM
- Customer Engagement
- Customisable Branding
- Customizable Templates
- Data Import/Export
- Deal Management
- For Small Businesses
- Lead Management
- Performance Metrics
- Personalization
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Sales Activity Management
- Search/Filter

### Prime AI

- Activity Dashboard
- Alerts/Notifications
- CRM
- Customer Engagement
- Customisable Branding
- Customizable Templates
- Data Import/Export
- For Small Businesses
- Natural Language Processing
- Performance Metrics
- Personalization
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter

## Links

- [View Salesforce Starter Profile](https://www.capterra.com.au/software/132665/salesforce-essentials)
- [View Prime AI Profile](https://www.capterra.com.au/software/197586/prime-ai)
- [View Original Comparison](https://www.capterra.com.au/compare/132665/197586/salesforce-essentials/vs/prime-ai)

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