---
description: Compare Meltwater vs Brandwatch to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Meltwater vs Brandwatch Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Influencer Marketing Software](/directory/31337/influencer-marketing/software) > [Meltwater \<span\>vs\</span\> Brandwatch](https://www.capterra.com.au/compare/123153/157048/meltwater/vs/brandwatch)

# Compare Meltwater vs Brandwatch

Canonical: https://www.capterra.com.au/compare/123153/157048/meltwater/vs/brandwatch

> Detailed comparison between Meltwater and Brandwatch. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Meltwater | Brandwatch |
| **Overall rating** | 4.0/5 | 4.2/5 |
| **Total Reviews** | 96 | 255 |
| **Starting Price** | - | - |
| **Free Trial** | Yes | No |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Meltwater

SaaS solution that helps communication professionals across all industries create digital marketing strategies to monitor media on social networks and manage influencer marketing.

### Brandwatch

Brandwatch is used by market researchers, marketers, social media managers, analysts, content marketers, PR professionals, and agencies.

## Key features

### Meltwater

- AI/Machine Learning
- API
- Automated Publishing
- Campaign Planning
- Content Management
- Customizable Reports
- Dashboard
- Digital Asset Management
- Engagement Tracking
- Filtering
- Impact Measurement
- Influencer Relationship Management
- Keyword Tracking
- Monitoring
- Multi-Account Management
- Natural Language Processing
- Real-Time Data
- Real-Time Reporting
- Review Monitoring
- Social Media Integration

### Brandwatch

- AI/Machine Learning
- API
- Automated Publishing
- Campaign Planning
- Content Management
- Customizable Reports
- Dashboard
- Digital Asset Management
- Engagement Tracking
- Filtering
- Impact Measurement
- Influencer Relationship Management
- Keyword Tracking
- Monitoring
- Multi-Account Management
- Natural Language Processing
- Real-Time Data
- Real-Time Reporting
- Review Monitoring
- Social Media Integration

## Links

- [View Meltwater Profile](https://www.capterra.com.au/software/123153/meltwater)
- [View Brandwatch Profile](https://www.capterra.com.au/software/157048/brandwatch)
- [View Original Comparison](https://www.capterra.com.au/compare/123153/157048/meltwater/vs/brandwatch)

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