---
description: Compare MicroStrategy Analytics vs Google Analytics 360 to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: MicroStrategy Analytics vs Google Analytics 360 Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Business Intelligence (BI) Tools](/directory/23/business-intelligence/software) > [MicroStrategy Analytics \<span\>vs\</span\> Google Analytics 360](https://www.capterra.com.au/compare/120/177042/microstrategy-analytics/vs/google-analytics)

# Compare MicroStrategy Analytics vs Google Analytics 360

Canonical: https://www.capterra.com.au/compare/120/177042/microstrategy-analytics/vs/google-analytics

> Detailed comparison between MicroStrategy Analytics and Google Analytics 360. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | MicroStrategy Analytics | Google Analytics 360 |
| **Overall rating** | 4.3/5 | 4.7/5 |
| **Total Reviews** | 62 | 8093 |
| **Starting Price** | USD 600.00 | - |
| **Free Trial** | Yes | No |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Linux (On-Premise) | Cloud, SaaS, Web-based, Android (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Webinars, Documentation, Videos |

## Best for

### MicroStrategy Analytics

Organizations looking for modern, AI-powered, analytics and business intelligence solutions.

### Google Analytics 360

Google Analytics 360 is for marketers, BI professionals, and online businesses to gain insights into customer website behavior. It is suitable for enterprise-level companies in every industry sector.

## Key features

### MicroStrategy Analytics

- API
- Access Controls/Permissions
- Ad hoc Reporting
- Charting
- Collaboration Tools
- Customizable Reports
- Dashboard
- Data Discovery
- Data Integration
- Interactive Reports
- KPI Monitoring
- Marketing Reports
- Monitoring
- Multiple Data Sources
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reporting/Analytics
- Search/Filter

### Google Analytics 360

- API
- Access Controls/Permissions
- Ad hoc Reporting
- Charting
- Collaboration Tools
- Customizable Reports
- Dashboard
- Data Discovery
- Data Integration
- Interactive Reports
- KPI Monitoring
- Marketing Reports
- Monitoring
- Multiple Data Sources
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reporting/Analytics
- Search/Filter

## Links

- [View MicroStrategy Analytics Profile](https://www.capterra.com.au/software/120/microstrategy-analytics)
- [View Google Analytics 360 Profile](https://www.capterra.com.au/software/177042/google-analytics)
- [View Original Comparison](https://www.capterra.com.au/compare/120/177042/microstrategy-analytics/vs/google-analytics)

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