---
description: Compare Mailchimp vs Playbook to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Mailchimp vs Playbook Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [Mailchimp \<span\>vs\</span\> Playbook](https://www.capterra.com.au/compare/110228/189592/mailchimp/vs/playbook)

# Compare Mailchimp vs Playbook

Canonical: https://www.capterra.com.au/compare/110228/189592/mailchimp/vs/playbook

> Detailed comparison between Mailchimp and Playbook. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Mailchimp | Playbook |
| **Overall rating** | 4.5/5 | 4.6/5 |
| **Total Reviews** | 17604 | 34 |
| **Starting Price** | USD 13.00 | - |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Linux (On-Premise), Chromebook (Desktop), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Mailchimp

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

### Playbook

We serve all types of sports organizations and youth activities. Our main partners are all-in-one facilities, clubs, leagues, camps, fitness, events, class and lesson based organizations.

## Key features

### Mailchimp

- API
- Activity Tracking
- Appointment Scheduling
- CRM
- Customer Database
- Customisable Branding
- Customizable Reports
- Email Management
- Engagement Tracking
- Lead Capture
- Live Chat
- Monitoring
- Performance Metrics
- Personalization
- Real-Time Data
- Real-Time Reporting
- Reminders
- Scheduling
- Social Media Integration
- Website Integration

### Playbook

- API
- Activity Tracking
- Appointment Scheduling
- CRM
- Customer Database
- Customisable Branding
- Customizable Reports
- Email Management
- Engagement Tracking
- Lead Capture
- Live Chat
- Monitoring
- Performance Metrics
- Personalization
- Real-Time Data
- Real-Time Reporting
- Reminders
- Scheduling
- Social Media Integration
- Website Integration

## Links

- [View Mailchimp Profile](https://www.capterra.com.au/software/110228/mailchimp)
- [View Playbook Profile](https://www.capterra.com.au/software/189592/playbook)
- [View Original Comparison](https://www.capterra.com.au/compare/110228/189592/mailchimp/vs/playbook)

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