---
description: Compare Mailchimp vs Kartra to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Mailchimp vs Kartra Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Insurance CRM Software](/directory/32554/insurance-crm/software) > [Mailchimp \<span\>vs\</span\> Kartra](https://www.capterra.com.au/compare/110228/184946/mailchimp/vs/kartra)

# Compare Mailchimp vs Kartra

Canonical: https://www.capterra.com.au/compare/110228/184946/mailchimp/vs/kartra

> Detailed comparison between Mailchimp and Kartra. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Mailchimp | Kartra |
| **Overall rating** | 4.5/5 | 4.5/5 |
| **Total Reviews** | 17572 | 167 |
| **Starting Price** | USD 13.00 | USD 119.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Mailchimp

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

### Kartra

Creators, coaches, and experts looking to monetize their audience online.

## Key features

### Mailchimp

- API
- Activity Tracking
- CRM
- Campaign Scheduling
- Dashboard
- Dynamic Content
- Email Sequences
- Form Builder
- Lead Capture
- Lead Management
- Live Chat
- Personalization
- Real Time Editing
- Segmentation
- Shopping Cart
- Social Marketing
- Subscriber Management
- Website Publishing Options
- Website Visitor Tracking
- eCommerce Management

### Kartra

- API
- Activity Tracking
- CRM
- Campaign Scheduling
- Dashboard
- Dynamic Content
- Email Sequences
- Form Builder
- Lead Capture
- Lead Management
- Live Chat
- Personalization
- Real Time Editing
- Segmentation
- Shopping Cart
- Social Marketing
- Subscriber Management
- Website Publishing Options
- Website Visitor Tracking
- eCommerce Management

## Links

- [View Mailchimp Profile](https://www.capterra.com.au/software/110228/mailchimp)
- [View Kartra Profile](https://www.capterra.com.au/software/184946/kartra)
- [View Original Comparison](https://www.capterra.com.au/compare/110228/184946/mailchimp/vs/kartra)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Mailchimp vs Kartra Comparison - Capterra Australia 2026","description":"Compare Mailchimp vs Kartra to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.","url":"https://www.capterra.com.au/compare/110228/184946/mailchimp/vs/kartra","about":[{"@id":"https://www.capterra.com.au/software/110228/mailchimp#software"},{"@id":"https://www.capterra.com.au/software/184946/kartra#software"}],"breadcrumb":{"@id":"https://www.capterra.com.au/compare/110228/184946/mailchimp/vs/kartra#breadcrumblist"},"@id":"https://www.capterra.com.au/compare/110228/184946/mailchimp/vs/kartra#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.com.au/#website"},"inLanguage":"en-AU","publisher":{"@id":"https://www.capterra.com.au/#organization"}},{"name":"Mailchimp","description":"Mailchimp is a leading email marketing platform used by over 11 million users worldwide. With a delivery rate of 99% and integration with over 300 tools, Mailchimp provides businesses with easy ways to connect with customers, foster repeat business, and build a lasting brand loyalty. The platform's AI-powered insights and content creation tools can personalize every email and SMS. The user-friendly interface accommodates tech-savvy and non-tech individuals.\n\nClients such as TEDTalks, Shutterstock, Boston Market, and Nikon India have used Mailchimp to drive revenue through email marketing. The company was acquired by Intuit Inc. in 2021, and since then, the platform has introduced more than 100 new features to improve user experience. The company ensures its product descriptions match the Mailchimp site, don't include overly-comparative language, calls-to-action, personally identifiable information, suffices, or HTML tags.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/86642428-d235-41ee-ae70-1a46afbbacb5.png","url":"https://www.capterra.com.au/software/110228/mailchimp","@id":"https://www.capterra.com.au/software/110228/mailchimp#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.com.au/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":17572},"offers":{"price":"13","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Android, Platform ios, Platform ipad"},{"name":"Kartra","description":"Kartra is the all-in-one business platform for experienced creators, coaches, and experts to monetize their knowledge and services online. \n\nThe platform includes everything you need to market and sell digital products–like email marketing, membership sites, pages, and checkouts. \n\nForecast, automate, and optimize your sales with A/B testing, Funnel Simulator, and Real-Time Funnel Analytics.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/c29ca8ad-7c75-4a59-87b8-cfbac06a67e7.png","url":"https://www.capterra.com.au/software/184946/kartra","@id":"https://www.capterra.com.au/software/184946/kartra#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.com.au/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":167},"offers":{"price":"119","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows"},{"@id":"https://www.capterra.com.au/compare/110228/184946/mailchimp/vs/kartra#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Insurance CRM Software","position":2,"item":"/directory/32554/insurance-crm/software","@type":"ListItem"},{"name":"Mailchimp vs Kartra","position":3,"item":"https://www.capterra.com.au/compare/110228/184946/mailchimp/vs/kartra","@type":"ListItem"}]}]}
</script>