---
description: Compare Mailchimp vs Google Campaign Manager 360 to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Mailchimp vs Google Campaign Manager 360 Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Insurance CRM Software](/directory/32554/insurance-crm/software) > [Mailchimp \<span\>vs\</span\> Google Campaign Manager 360](https://www.capterra.com.au/compare/110228/1024556/mailchimp/vs/google-campaign-manager-360)

# Compare Mailchimp vs Google Campaign Manager 360

Canonical: https://www.capterra.com.au/compare/110228/1024556/mailchimp/vs/google-campaign-manager-360

> Detailed comparison between Mailchimp and Google Campaign Manager 360. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Mailchimp | Google Campaign Manager 360 |
| **Overall rating** | 4.5/5 | 4.3/5 |
| **Total Reviews** | 17572 | 6 |
| **Starting Price** | USD 13.00 | - |
| **Free Trial** | Yes | - |
| **Free Version** | Yes | - |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | - |
| **Training** | Live Online, Webinars, Documentation, Videos | - |

## Best for

### Mailchimp

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

### Google Campaign Manager 360

Large enterprises

## Key features

### Mailchimp

- AI/Machine Learning
- Campaign Planning
- Channel Management
- Customizable Reports
- Filtering
- For Startups
- Lead Management
- Monitoring
- Multi-Campaign
- Multi-Channel Marketing
- Performance Metrics
- Product Catalog
- Real-Time Analytics
- Real-Time Data
- Reminders
- Scheduled Messaging
- Scheduling
- Shopping Cart
- Website Publishing Options
- Website Visitor Tracking

### Google Campaign Manager 360

- Campaign Planning
- Channel Management
- Multi-Campaign
- Multi-Channel Marketing
- Performance Metrics
- Real-Time Analytics

## Links

- [View Mailchimp Profile](https://www.capterra.com.au/software/110228/mailchimp)
- [View Google Campaign Manager 360 Profile](https://www.capterra.com.au/software/1024556/google-campaign-manager-360)
- [View Original Comparison](https://www.capterra.com.au/compare/110228/1024556/mailchimp/vs/google-campaign-manager-360)

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