---
description: Learn more about Zeta price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Zeta Cost & Reviews - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [Zeta](/software/64468/zeta-mail-6) > [Zeta Alternatives](https://www.capterra.com.au/alternatives/64468/zeta-mail-6)

# Alternatives to Zeta

Canonical: https://www.capterra.com.au/alternatives/64468/zeta-mail-6

> Explore the top alternatives to Zeta. Compare features, ratings, and reviews to find the best software for your needs.

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## Top Alternatives

1. **Salesforce Marketing Cloud** — 4.2/5 (532 reviews) — Customer relationship management solution that helps businesses with email marketing, loyalty management, and customer data management.
   - [View profile](https://www.capterra.com.au/software/7723/salesforce-marketing-cloud)
   - [Compare vs Zeta](https://www.capterra.com.au/compare/7723/64468/salesforce-marketing-cloud/vs/zeta-mail-6)
2. **Ortto** — 4.6/5 (113 reviews) — Ortto unifies customer data, multi-channel messaging, and analytics to help businesses automate and personalize the customer journey.
   - [View profile](https://www.capterra.com.au/software/131879/autopilot)
   - [Compare vs Zeta](https://www.capterra.com.au/compare/64468/131879/zeta-mail-6/vs/autopilot)
3. **WebEngage** — 4.5/5 (32 reviews) — WebEngage is a customer data platform \& marketing automation suite that makes user engagement \& retention simplified.
   - [View profile](https://www.capterra.com.au/software/143401/webengage)
   - [Compare vs Zeta](https://www.capterra.com.au/compare/64468/143401/zeta-mail-6/vs/webengage)
4. **Pushwoosh** — 4.4/5 (21 reviews) — Ignite app growth with personalized omnichannel engagement through push notifications, in-app messages, emails, WhatsApp, and SMS.
   - [View profile](https://www.capterra.com.au/software/163449/pushwoosh)
   - [Compare vs Zeta](https://www.capterra.com.au/compare/64468/163449/zeta-mail-6/vs/pushwoosh)
5. **SAS Customer Intelligence 360** — 4.8/5 (9 reviews) — SAS Customer Intelligence uses analytically driven contextual personalization to help marketers elevate the customer experience.
   - [View profile](https://www.capterra.com.au/software/78209/sas-customer-intelligence-360)
   - [Compare vs Zeta](https://www.capterra.com.au/compare/64468/78209/zeta-mail-6/vs/sas-customer-intelligence-360)
6. **Insider One** — 4.8/5 (18 reviews) — The \#1 platform that brings everything marketing \& customer engagement teams need in one place so they can reach their peak potential.
   - [View profile](https://www.capterra.com.au/software/160085/inone)
   - [Compare vs Zeta](https://www.capterra.com.au/compare/64468/160085/zeta-mail-6/vs/inone)
7. **Customer.io** — 4.7/5 (87 reviews) — Customer.io is software that helps businesses create personalized experiences across channels using first-party data.
   - [View profile](https://www.capterra.com.au/software/174023/customer-io)
   - [Compare vs Zeta](https://www.capterra.com.au/compare/64468/174023/zeta-mail-6/vs/customer-io)
8. **Bloomreach** — 4.8/5 (56 reviews) — Cloud-based AI personalization platform unifying customer and product data across marketing automation, site search, and.
   - [View profile](https://www.capterra.com.au/software/173203/bloomreach)
   - [Compare vs Zeta](https://www.capterra.com.au/compare/64468/173203/zeta-mail-6/vs/bloomreach)
9. **Listrak** — 4.0/5 (22 reviews) — Listrak is the person-first, cross-channel marketing automation platform for retailers.
   - [View profile](https://www.capterra.com.au/software/64230/listrak)
   - [Compare vs Zeta](https://www.capterra.com.au/compare/64230/64468/listrak/vs/zeta-mail-6)
10. **Dotdigital** — 4.3/5 (188 reviews) — AI-powered marketing automation software that helps businesses worldwide create, send and report on cross-channel marketing campaigns.
    - [View profile](https://www.capterra.com.au/software/151213/dotmailer)
    - [Compare vs Zeta](https://www.capterra.com.au/compare/64468/151213/zeta-mail-6/vs/dotmailer)
11. **Selligent** — 4.6/5 (15 reviews) — Selligent is a multi-channel platform that blends insight and engagement to meet consumers' needs moment by moment.
    - [View profile](https://www.capterra.com.au/software/164255/selligent)
    - [Compare vs Zeta](https://www.capterra.com.au/compare/64468/164255/zeta-mail-6/vs/selligent)
12. **Blueshift by BlueConic** — 4.5/5 (6 reviews) — Blueshift unifies customer data, AI, and cross-channel marketing so B2C brands can deliver one-to-one personalization at scale.
    - [View profile](https://www.capterra.com.au/software/180176/blueshift)
    - [Compare vs Zeta](https://www.capterra.com.au/compare/64468/180176/zeta-mail-6/vs/blueshift)
13. **Custobar** — 4.4/5 (8 reviews) — Boost sales and bring your customers closer with Custobar. All data sources into one service to create the marketing segment of one.
    - [View profile](https://www.capterra.com.au/software/197075/custobar)
    - [Compare vs Zeta](https://www.capterra.com.au/compare/64468/197075/zeta-mail-6/vs/custobar)
14. **Mobile Marketing Cloud** (0 reviews) — All-in-one marketing software solution for creating data-driven, omnichannel, personalized, and automated customer journeys.
    - [View profile](https://www.capterra.com.au/software/218943/mobile-marketing-cloud-by-cm-com)
    - [Compare vs Zeta](https://www.capterra.com.au/compare/64468/218943/zeta-mail-6/vs/mobile-marketing-cloud-by-cm-com)
15. **Solitics** — 4.2/5 (11 reviews) — Cloud-based customer engagement platform with gamification, real-time data aggregation, omnichannel campaigns, and automated.
    - [View profile](https://www.capterra.com.au/software/205331/solitics)
    - [Compare vs Zeta](https://www.capterra.com.au/compare/64468/205331/zeta-mail-6/vs/solitics)

## Related Categories

- [Email Marketing Software](https://www.capterra.com.au/directory/30013/email-marketing/software)
- [Demand Side Platform (DSP) Software](https://www.capterra.com.au/directory/32756/demand-side-platform-%28dsp%29/software)
- [Mobile Marketing Software](https://www.capterra.com.au/directory/31308/mobile-marketing/software)
- [Data Management Software](https://www.capterra.com.au/directory/32261/data-management-platforms/software)
- [Customer Data Platform Software](https://www.capterra.com.au/directory/31334/customer-data-platform/software)

## Links

- [View on Capterra](https://www.capterra.com.au/alternatives/64468/zeta-mail-6)
- [View Product Profile](https://www.capterra.com.au/software/64468/zeta-mail-6)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/64468/Zeta-Mail-6/alternatives/> |
| en-AE | <https://www.capterra.ae/alternatives/64468/zeta-mail-6> |
| en-AU | <https://www.capterra.com.au/alternatives/64468/zeta-mail-6> |
| en-CA | <https://www.capterra.ca/alternatives/64468/zeta-mail-6> |
| en-GB | <https://www.capterra.co.uk/alternatives/64468/zeta-mail-6> |
| en-IE | <https://www.capterra.ie/alternatives/64468/zeta-mail-6> |
| en-IL | <https://www.capterra.co.il/alternatives/64468/zeta-mail-6> |
| en-IN | <https://www.capterra.in/alternatives/64468/zeta-mail-6> |
| en-NZ | <https://www.capterra.co.nz/alternatives/64468/zeta-mail-6> |
| en-SG | <https://www.capterra.com.sg/alternatives/64468/zeta-mail-6> |
| en-ZA | <https://www.capterra.co.za/alternatives/64468/zeta-mail-6> |

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